Экскурсия | ГУМ — от рядов до пассажа

ГУМ — от рядов до пассажа
Познакомиться с историей главного магазина страны

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Индивидуальная экскурсия
Длительность 1.5 часа
Размер группы до 6 людей
Дети без детей
Рейтинг
4.97
61 отзыв
Цена 5400 ₽
Для бронирования экскурсии вам будет необходимо оплатить 37% от стоимости экскурсии, а остальные деньги — гиду на месте.
Описание

Более 130 лет здание ГУМа украшает Красную площадь и является одним из символов Москвы. Но торговая жизнь здесь кипит уже несколько веков. За это время ряды из деревянных лавок переродились в красивый и функциональный пассаж. На экскурсии вы узнаете о прошлом магазина, посмотрите старые фотографии и рекламу, послушаете воспоминания москвичей, полистаете журналы мод.

Что вас ожидает

  • От Верхних торговых рядов до пассажа — за полтора часа мы проследим историю главного магазина страны.
  • Я расскажу о строительстве здания и его особенностях; новинках в торговле, а также о том, что здесь покупали и как проводили время.
  • Разберёмся, как соседство с Красной площадью отразилось на судьбе ГУМа.
  • Вы узнаете, сколько раз его закрывали и собирались снести.
  • Кто здесь работал, а кто жил? Где проходили модные показы? Времена товарного изобилия и дефицита. Обсудим самое интересное из жизни ГУМа.

Организационные детали

  • В хорошую погоду первые 10-15 минут экскурсии проходят на улице, остальное время — в здании ГУМа
  • Дополнительных расходов нет
  • Для вашего удобства экскурсия проходит с использованием индивидуальных радиогидов
  • Возможно провести экскурсию для группы до 15 человек. Подробности уточняйте, пожалуйста, в переписке с гидом.
Место встречи
Начало экскурсии на Никольской улице.
ВЫБРАТЬ ДАТУ
День занят
День свободен
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[price_text] => 5940 ₽ [price_value] => 5940 [is_decreased] => [is_increased] => 1 ) ) ) [2026-06-01] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-02] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-03] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-04] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-05] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-06] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5940 ₽ [price_value] => 5940 [is_decreased] => [is_increased] => 1 ) ) ) [2026-06-07] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5940 ₽ [price_value] => 5940 [is_decreased] => [is_increased] => 1 ) ) ) [2026-06-08] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-09] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-10] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-11] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-12] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5400 ₽ [price_value] => 5400 [is_decreased] => [is_increased] => ) ) ) [2026-06-13] => Array ( [0] => Array ( [type] => range [time_start] => 11:00 [time_end] => 19:00 [price] => Array ( [price_text] => 5940 ₽ [price_value] => 5940 [is_decreased] => [is_increased] => 1 ) ) ) ) )

Отзывы туристов

Дарья
14 марта 2026 г.

Были на экскурсии с Еленой, было очень интересно и познавательно. Узнали много интересного, вроде были в ГУМе не раз, но об истории здания и о том, как менялся ГУМ за время существования - никогда не задумывались. Благодаря интересному нескучному рассказу Елены - получили новые знания! Спасибо большое !

Светлана
29 января 2026 г.

Очень интересная экскурсия! ГУМ знаю с детства, но оказалось много фактов про которые даже и не слышала. В ГУМе своя неповторимая атмосфера, красиво, празднично и уютно. Спасибо Елене, за прекрасный рассказ, хорошее настроение. Нам очень понравилось 👏 Рекомендую!👍

Елена
12 января 2026 г.

Были вчера на экскурсии с Еленой. Получили огромное удовольствие и от рассказа и от маршрута. Зарядились энергией, которую передала экскурсовод. Узнали много интересного о здании ГУМа, его истории и современном назначении. Елена поделилась материалами из своей коллекции артефактов: журналы мод, фотографии и пр. Прекрасно провели время.

Ирина
27 ноября 2025 г.

Благодарим Елену за прекрасную экскурсию, получили большое удовольствие! В будний день в первой половине дня в ГУМе свободно :)) людей мало, всё можно посмотреть спокойно и без суеты. Экскурсия познавательная, отдельное спасибо за возможность увидеть старые журналы мод, фотографии, открытки!

Татьяна
12 октября 2025 г.

Спасибо, прекрасная прогулка по ГУМу, узнали много нового. Однозначно рекомендую. Елена учла все наши пожелания.

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